This is the first conference I’ve attended since Twitter has taken off and as I follow the #MIX10 hashtag it is a bit overwhelming. It’s great to see all the excitement about new Microsoft technologies. I am here to think about how Microsoft’s advertisers can leverage these new technologies to make their ads and related landing pages more interesting, more social, gain more customers, keep them engaged, and drive more sales (assuming that’s the goal).

I am @BrianGroth if you want to contact me


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