I’ve been passionate about social media for some time now, blogging since 2004, and more recently I’ve been focused on how people are publically discussing brands on Facebook, Twitter, YouTube and a variety of other places on the Internet. More recently, I have been working with various marketing teams at Microsoft regarding their social media efforts and I have now summarized a variety of what I’ve learned into the three concepts of Social Media, Paid Media, and Owned Media and how they should be integrated parts of your overall marketing strategy.

Brian Groth’s quick guide to social media v3

View more presentations from Brian Groth.

You can listen to a computer present this (using my speaker notes) here: http://slidebuddy.com/webinar/274 – it’s not quite a s good as having me there in person.  (side note: I created a macro in PowerPoint about 7 years ago that did this same thing!)

 

Published by briangroth

Expert at bridging business and technology, building leading-edge teams and delivering programs that help communities, customers, and partners thrive.

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